Hispanic Market Overview

Republica Havas and Republica Havas Health announced the promotions of three key leaders to the role of Managing Director. The promotions follow "an unprecedented year of business growth."

The winners of the inaugural WARC Awards for Effectiveness, North America —  a new regional competition in association with LIONS — in search of the best marketing campaigns that deliver…

The NFL has struck a partnership with Lucinda “La Morena “Hinojos, the first Chicana and Native American artist to partner with the league on Super Bowl theme art. She will…

Walter Ulloa, Chairman and CEO of the company with roots in Spanish-language radio and television the U.S. that is today a global digital solutions company, suffered a heart attack on…

HispanicAd, in collaboration with Hispanic Market Overview, is pleased to announce the release of the ninth edition of the Hispanic Market Thought Leaders report.

 Telemundo Deportes, which holds the Spanish-language TV rights for the FIFA World Cup Qatar 2022 tournament, has released its complete broadcast schedule.

After more than a decade serving as the CEO of TelevisaUnivision units Pantelion Films and Pantaya, respectively the first film studio and streaming service focused on the U.S. Hispanic market,…

New insights into the online behavior of a diverse and dynamic community unveils a wealth of previously uncovered consumer insights around the Hispanic market across acculturation levels and age cohorts,…

For the first time, Hispanics are the largest demographic group in Texas, and a Texas A&M University professor says now more than ever, it's time for state leaders to develop…

Google, McDonald’s, Visa, and YouTube rank among the top 10 brands excelling in product fit and cultural relevance to Hispanics.