Paramount Streaming-owned “FAST” channel platform Pluto TV has inked a content agreement with Mexico’s TV Azteca that sees the integration of five channels into the programming grid available to users across all Spanish-speaking countries in Latin America where the service is available.
Local video solutions provider Locality has forged a partnership with Canela Media that will see Locality act as the Hispanic-media company’s exclusive political ad sales arm and oversee political campaign engagement strategies targeted toward Hispanic audiences this election year.
A romantic comedy directed by Yahayra Garrido featuring a cast including Marjorie de Sousa, Mark Tacher, Rodrigo Guirao, and Julia Gama, has completed production after less than a month. Now, Hemisphere Media Group and Vice Chairman Jim McNamara have started the promotion process for the forthcoming feature film.
The brand, long active in the U.S. Hispanic market, has signed on as the exclusive insurance partner of Liga MX in the U.S. It is the league’s first official domestic insurance partner. State Farm joins T-Mobile and Patria as foundational sponsors for Liga MX in the U.S.
Hemisphere Media Group, the media company serving U.S. Hispanic and Latin American consumers that owns several cable TV networks and the WAPA-TV operation in Puerto Rico, has selected a Chief Content Officer boasting more than three decades of entertainment industry experience.
TelevisaUnivision, the Spanish-language media and content company led by CEO Wade Davis, has confirmed the sales of entertainment formats associated with its content for adaptation in a trio of European countries.
A 30-year veteran of the U.S. Hispanic marketing and advertising community who has been a Hispanic Marketing Council Board Member since 2017 and is a pioneer in the digital advertising space both in the States and across Latin America has lost his battle with cancer.
Presidential hopeful Marianne Williamson has launched a Latino-focused social media effort en español to help attract U.S. Hispanics.