Grands Prix awarded to Alma by WARC
The winners of the inaugural WARC Awards for Effectiveness, North America — a new regional competition in association with LIONS — in search of the best marketing campaigns that deliver…
A Super Bowl LVII Spotlight On Indigenous Communities Gets Latina Flair
The NFL has struck a partnership with Lucinda “La Morena “Hinojos, the first Chicana and Native American artist to partner with the league on Super Bowl theme art. She will…
Entravision Mourns Sudden Death of CEO
Walter Ulloa, Chairman and CEO of the company with roots in Spanish-language radio and television the U.S. that is today a global digital solutions company, suffered a heart attack on…
Six Stellar Leaders Are Recognized as 2022 Hispanic Market Thought Leaders
HispanicAd, in collaboration with Hispanic Market Overview, is pleased to announce the release of the ninth edition of the Hispanic Market Thought Leaders report.
Schedule, Commentators Finalized for Telemundo’s Qatar Coverage
Telemundo Deportes, which holds the Spanish-language TV rights for the FIFA World Cup Qatar 2022 tournament, has released its complete broadcast schedule.
Paul Presburger Exits TelevisaUnivision Units To Focus on Globalgate
After more than a decade serving as the CEO of TelevisaUnivision units Pantelion Films and Pantaya, respectively the first film studio and streaming service focused on the U.S. Hispanic market,…
New Study Reveals Insights On Hispanic Digital Purchase Behaviors
New insights into the online behavior of a diverse and dynamic community unveils a wealth of previously uncovered consumer insights around the Hispanic market across acculturation levels and age cohorts,…
Lone Star’s Latino Masses
For the first time, Hispanics are the largest demographic group in Texas, and a Texas A&M University professor says now more than ever, it's time for state leaders to develop…
Revealed: The Brands ‘Most Effective at Winning Hispanic Consumers’
Google, McDonald’s, Visa, and YouTube rank among the top 10 brands excelling in product fit and cultural relevance to Hispanics.
NOW AVAILABLE TO DOWNLOAD: The 2022 Hispanic Content, Data & Social Report
The latest HISPANIC CONTENT, DATA & SOCIAL MEDIA REPORT, a 44-page digital magazine distributed by HispanicAd.com, reporter Adam R Jacobson offers a comprehensive examination of how advertisers and marketers, along with Hispanic media, are working to…