from The Adam R Jacobson Multicultural Consultancy
A private investment firm known for its “Project Black” initiative has completed a strategic acquisition in which it now holds a 58.5% stake in My Code, a multicultural media and marketing services company with roots in the U.S. Hispanic market.
Hemisphere Media Group enjoys a cozy relationship with TelevisaUnivision, highlighted by its ownership of radio stations in Puerto Rico it purchased from the company and is allowing the Uforia team to run via a programming agreement. Now, it is extending to ViX.
Socio-political polarization, the potential of generative AI, masculinity in crisis, “sportswashing”, and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024.
Mercado Libre users are now able to subscribe to ViX premium content with a 15% discount. Those with a subscription to the MELI+ benefits program will be able to access a 30% discount.
A private investment firm known for its “Project Black” initiative has completed a strategic acquisition in which it now holds a 58.5% stake in My Code, a multicultural media and marketing services company with roots in the U.S. Hispanic market.
Hemisphere Media Group enjoys a cozy relationship with TelevisaUnivision, highlighted by its ownership of radio stations in Puerto Rico it purchased from the company and is allowing the Uforia team to run via a programming agreement. Now, it is extending to ViX.
Socio-political polarization, the potential of generative AI, masculinity in crisis, “sportswashing”, and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024.
Mercado Libre users are now able to subscribe to ViX premium content with a 15% discount. Those with a subscription to the MELI+ benefits program will be able to access a 30% discount.
HispanicAd offers its annual report on key industry trends and honors the Top Marketing Executives with US Hispanic & Multicultural area. This report offers an depth analysis of the executives and their companies setting the standard of excellence for the US Hispanic Marketing industry.
Sabio Holdings Inc., a Toronto-based provider of Connected TV and OTT advertising platforms “validated by performance” has launched a free, “creator-first” content streaming platform “built to promote diverse voices and increase representation among the greater streaming industry.”
The Hemisphere Media Group-owned Spanish-language network known for its stable of telenovelas, has just expanded its reach further into Latin America’s biggest nation.
A trio of U.S. Hispanic advertising industry pioneers have teamed up to launch a minority-owned and Hispanic-led full-service communications agency.
Instagram, impacted by the introduction of Apple’s App Tracking Transparency (ATT) policy in 2021 and a subsequent weakening of the digital ad market, is recovering stronger than its social media peers.
HispanicAd offers its annual report on key Content usage strategies, along with the importance of using Data strategies to engage the Hispanic Consumer. Social Marketing strategies are reviewed for their performance value.
Recent Comments