The 2014 FIFA World Cup, unlike any previous global tournament of soccer supremacy, has captured the hearts-and full attention-of millions of Americans. But South Florida’s new Hispanic force, fueled by Colombians and Argentines and a growing Central American community, have made the 2014 FIFA World Cup can’t-miss get-out-of-the-office entertainment across the entire region.
This downloadable Special Report, presented in a White Paper format, investigates the importance of social media & social marketing, and review the implications for companies actively targeting Latinos, advertising agencies active in the Hispanic market, U.S. Hispanic media and the PR Industry as a whole.
The 2013 ahaa annual conference concluded Wednesday afternoon in Miami Beach, Fla. with a resonating presentation from Leo Burnett Worldwide Chief Creative Officer Mark Tutssel.
Since there are already too many 40+ page reports out there instructing marketers as to where the opportunities lie in engaging with Hispanic consumers, dk Web Consulting made it easy — our report is the year’s best.