from The Adam R Jacobson Multicultural Consultancy
Estrella Media has added three all-star independent members to its Board of Directors. The move, the Burbank, Calif.-based media company explains, is designed “to help accelerate growth among the most important consumer segment in the U.S.”
NBCUniversal has agreed to a six-year extension of its partnership with the Premier League and will exclusively present all 380 matches, critically-acclaimed studio programming, and a wide-range of additional compelling content across NBC, USA Network, Peacock, Telemundo, Universo, and other platforms. NBC Sports debuted its innovative, immersive, and authentic coverage of the Premier League in 2013.
The network is preparing to present the most ambitious multimedia coverage in Spanish-language history, with all 64 matches broadcast live, including 56 games airing on Telemundo and eight on Universo.
Starting at 7pm Eastern (6pm CDMX), viewers will be offered a mix of programming comprised of “Mirador Mundial,” “Oppenheimer Presenta,” “En diálogo con Longobardi,” “Docufilms con María Celeste Arrarás” and “Don Francisco: Reflexiones.”
Univision Dallas-Fort Worth has announced the promotion of Calixto Gonzalez to Vice President of News.
Gonzalez currently serves as Assistant News Director at Univision San Antonio; he will assume his new role on Monday, November 1st.
Say goodbye to those old-school telenovela story lines? That’s possibly what will transpire, thanks to the release of the first “Latinas Storytelling Guide,” developed by the ANA/SeeHer in partnership with Telemundo and NBCUniversal. The guide is focused on encouraging authentic and accurate portrayals of Hispanic women and girls in marketing, media, advertising and entertainment. SeeHer is the ANA’s…
HispanicAd, in association with Hispanic Market Overview, has released the eighth edition of the Hispanic Market Thought Leaders special report. “With every edition, we strive to cover important marketing topics in our industry and highlight the top marketing executives for their contributions to our industry,” said HispanicAd publisher Gene Bryan. “The 2020 U.S. Census is…
While the city of Boca Raton, Fla., may think of itself as a classy hub of business and higher income households, in English the city’s name is “Rat’s Mouth.” For Entravision, there’s nothing gross at all about a rat’s mouth. In fact, it’s just committed to one as the centerpiece of its latest national radio programming syndication effort.
Founded in 1998 by José Villa, Sensis has grown to become the largest cross-cultural marketing agency in the U.S. West. Now, it claims to be the “largest and most diverse 100% minority-owned independent multicultural advertising agency” thanks to its acquisition of an Atlanta-based shop long active in the Hispanic space.
One of the largest and most successful Hispanic-owned food companies in the U.S., noted for its support of Republican politicians in the 2020 election cycle, has been honored by a New York-based heritage Talk station owned by an individual whose parent company owns one of this food company’s biggest customers in the Big Apple.
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