María Elena Salinas will exit the Univision News anchor chair at the end of the year. Salinas has been associated with Univision and its predecessor, Spanish International Network (SIN), for nearly 36 years. As of January 2018, she plans to work independently as a journalist and producer, and continuing to devote herself to philanthropy.
Univision Communications has set a new leadership team in a move the company says “will maximize efficiencies while heightening partner, regional and local strategic focus.”
Do U.S. Hispanics care enough about a Hispanic baseball player currently playing for a Japanese professional baseball team where it may sway them toward a Mazda when shopping for a new vehicle. Mazda North American Operations and NBCUniversal Telemundo Enterprises certainly hope so.
This report dives into what’s exciting, challenging and motivating the Hispanic ad agency leaders of today. What categories are thriving? Which ones are fumbling? Our pledge: To give the reader the total picture of an industry that’s in transition, and perhaps tumult.
HISPANIC MARKET OVERVIEW 2017 – Creative Gallery. Featuring video for Dodge Ram – “Salt of the Earth”; Dodge Ram – “Boss”; and Walmart – “Just The Way You Are” (Mother’s Day spot). Viewable as MP4 files.
The Adam R Jacobson Consultancy, in partnership with HispanicAd.com, is pleased to announce the arrival of the 2017 Hispanic TV Upfront Report.
In this first ever Hispanic Social Marketing report, we discover that Hispanic millennials aren’t the only group of Latinos that actively interact and engage with brands through social media. In fact, one group of AARP members stands out for their online prowess.
April 3 will see the release of the inaugural Hispanic Social Marketing Report, offering a comprehensive look at social and digital platforms and client efforts.
Nominations are being accepted now for the 2017 Medallas de Cortez awards, in eight categories. They will be presented at the Hispanic Radio Conference, March 28-29 in Fort Lauderdale
Well, here we are. We are nearly at the end of a year many would like to forget. From the passing of David Bowie, a ton of amazing musicians and entertainers left us in 2016 — most recently Sharon Jones and Leonard Cohen. Then, there is president-elect Donald Trump and Canadian Prime Minister Matthew McConnaughey…