Univision S.F. Secures A New News Anchor
A news anchor with two decades of experience in Los Angeles has been tapped to help the 6pm and 11pm weeknight newscasts at Univision’s KDTV-14 in the San Francisco-Oakland-San Jose DMA.
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Joe Uva: From Podcasts To Influencers For The Former TV Exec
The former President/CEO of Univision and an ex-chairman of NBCUniversal Hispanic Enterprises & Content, including Telemundo, has been appointed Chairman/CEO of the company behind the annual Hispanicize “influencer” and digital promotion conference.
It’s Here: The ‘Total Market’ Report You’ve Been Waiting For
It’s now available: the first Total Market report that totally covers what you’ve needed to reach multicultural consumers the *right* way.
María Elena Salinas To Exit Univision At End Of ’17
María Elena Salinas will exit the Univision News anchor chair at the end of the year. Salinas has been associated with Univision and its predecessor, Spanish International Network (SIN), for nearly 36 years. As of January 2018, she plans to work independently as a journalist and producer, and continuing to devote herself to philanthropy.
Univision Resets Its Corporate Sales Team
Univision Communications has set a new leadership team in a move the company says “will maximize efficiencies while heightening partner, regional and local strategic focus.”
Telemundo, Mazda Team Up For Multimedia Mini-Series
Do U.S. Hispanics care enough about a Hispanic baseball player currently playing for a Japanese professional baseball team where it may sway them toward a Mazda when shopping for a new vehicle. Mazda North American Operations and NBCUniversal Telemundo Enterprises certainly hope so.
TRANSITION AND TUMULT: THE STATE OF HISPANIC ADVERTISING
This report dives into what’s exciting, challenging and motivating the Hispanic ad agency leaders of today. What categories are thriving? Which ones are fumbling? Our pledge: To give the reader the total picture of an industry that’s in transition, and perhaps tumult.
HISPANIC MARKET OVERVIEW 2017 CREATIVE GALLERY
HISPANIC MARKET OVERVIEW 2017 – Creative Gallery. Featuring video for Dodge Ram – “Salt of the Earth”; Dodge Ram – “Boss”; and Walmart – “Just The Way You Are” (Mother’s Day spot). Viewable as MP4 files.
Available Now: Your Complete Hispanic TV Upfront Outlook!
The Adam R Jacobson Consultancy, in partnership with HispanicAd.com, is pleased to announce the arrival of the 2017 Hispanic TV Upfront Report.
HOW SOCIAL MEDIA CAN MOVE YOUR BRAND WITH HISPANICS
In this first ever Hispanic Social Marketing report, we discover that Hispanic millennials aren’t the only group of Latinos that actively interact and engage with brands through social media. In fact, one group of AARP members stands out for their online prowess.