“Set against a fast-paced, interactive format, each episode of Desmadre Live! features a variety of guests, surprise drop-ins, trending topics, viral clips, and audience call-ins — all blended into a one-hour serving of fun,” LatiNation says. “The vibe is intentionally messy, hilarious, and relatable — a visual and audio experience that reflects the real rhythms of Latino life today.”
With public broadcasting under threat of severe budget cuts, layoffs or program discontinuation thanks to the elimination of federal funding of the Corporation for Public Broadcasting, Hemisphere Media Group has reached an agreement that will bring Puerto Rico’s noncommercial education TV channel to viewers in the U.S. mainland via streaming video.
“Caso Cerrado” joins “Telemundo Al Día” (news, entertainment, reality, and sports), “Noticias Telemundo Ahora” (24/7 Spanish-language news for millennials and Gen Z), and “Telemundo Acción” (high-energy action series) as FAST channels available to viewers.
Hemisphere Media Group has partnered with Samsung to bring WAPA+, a FAST channel serving the Puerto Rican community in the U.S., to the Samsung TV Plus free ad-supported streaming TV service. Puerto Ricans are the second-largest community of U.S. Hispanics, with an estimated 5.9 million Puerto Ricans living in the U.S. mainland.
Uforia podcast has entered into a partnership with Posta, a Latin America-focused podcast studio owned by Stockholm-headquartered PodX Group, as part of a plan “to create innovative and diverse content” specifically designed for the Hispanic audience in the U.S.
Amsterdam-based Dubformer notes the first project included seven titles, totaling 697 minutes, with translations from English and French to Brazilian-tinged Portuguese, German (for use across Switzerland, Austria and Germany), and español neutral — the Colombian Spanish widely seen in media across Latin America.
Mercado Libre users are now able to subscribe to ViX premium content with a 15% discount. Those with a subscription to the MELI+ benefits program will be able to access a 30% discount.
HispanicAd offers its annual report on key industry trends and honors the Top Marketing Executives with US Hispanic & Multicultural area. This report offers an depth analysis of the executives and their companies setting the standard of excellence for the US Hispanic Marketing industry.
Her induction to the HMC Hall of Fame finds her a place next to industry luminaries such as Eduardo Caballero, Lionel Sosa, Alicia Conill, Alex Lopez Negrete, Ingrid Otero-Smart, Luis Miguel Messianu, Raul Toraño and Daisy Expósito-Ulla.
Jessica Rosenworcel today sent letters to the nation’s nine largest providers of Wireless Emergency Alerts seeking information on how these alerts can start to support more languages beyond English and Spanish.