WSJ: Univision Talking With CBS, Time Warner About Possible $20B Sale
According to The Wall Street Journal,Univision Communications is talking with CBS and Time Warner about an exit strategy to the tune of $20 billion.
Hispanic television
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Top Hispanic Market Execs Talk ‘Total Market’ In HISPANIC MARKET OVERVIEW 2014
In the fifth edition of Hispanic Market Overview, the question of “what is ‘total market’ and how does the marketer best tackle this in their buying and planning and Hispanic executions?” is fully probed by some of the top executives in the Hispanic market today. We also examine the coveted Latino millennial, and why they are important as influencers and are social media leaders.
Jacobson Named Editor Of B&C/Multichannel News ‘Hispanic Television Update’
Veteran journalist, multicultural analyst and Hispanic market strategist Adam R Jacobson has been named Editor of Hispanic Television Update, the widely read monthly electronic newsletter published and distributed by B&C/Multichannel News. Jacobson’s appointment as editor is effective with the October 17, 2013 newsletter.
Sights and Sounds from Hispanic Upfront Week
Sights and sounds from Hispanic Upfront presentations held May 13-15 in New York City.
2013 Post Hispanic Upfront Television Guide Now Available
The 2013 Post Hispanic Upfront Television Guide, a digital supplement to Broadcasting & Cable Magazine and HispanicAd.com, has been released. The Guide includes a comprehensive review of the programming highlights for Spanish-language broadcast and cable television networks.
‘Crack Your Consumer’s Code’ With Market Insights and Observations In Hispanic Market Overview 2013
Hispanic market media strategist and veteran journalist Adam R Jacobson, in association with HispanicAd.com, has released the 2013 edition of Hispanic Market Overview, presented by López Negrete Communications.
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