HispanicAd, in partnership with Hispanic Market Overview and Adam R Jacobson, has released its annual report on key industry trends as it honors the top multicultural and U.S. Hispanic marketing executives of 2025. Downloadable in PDF format or accessible via e-reader, this report offers an in–depth analysis of the executives and their companies setting the standard of excellence for the U.S. Hispanic marketing industry.
For decades, the NBCUniversal-owned Telemundo network has struggled to compete against Univision’s Despierta América and the trio of English-language morning shows found across ABC, NBC and CBS. Now, the network has decided to “expand” its broadcast news programming by simulcasting a news program from its 24/7 streaming news free ad-supported streaming television channel.
This report offers an depth analysis of the executives and their companies setting the standard of excellence for the US Hispanic Marketing industry. This year our honorees are: National Football League, NBC Universal Telemundo Enterprises, Johnson & Johnson, Kaiser Permanente, General Motors and The Walt Disney Company.
As part of the deal, Radio Ambulante Studios’ flagship podcast “Radio Ambulante” and its weekly news show “El Hilo,” plus anthology docuseries “Central,” will now be distributed by iHeartPodcasts as part of My Cultura. Under the new partnership, the two companies will also develop and co-produce a minimum of two new shows over the next two years.
Houston-headquartered López Negrete Communications has created a dynamic relationship between itself and the Alzheimer’s Association. This involved a partnership with The Ad Council. How agencies and nonprofits can better work together to share their respective stories with multicultural audiences, thus raising their fundraising goals, is a subject Alex López Negrete is proud to share.
Anna M. Gómez, a Democrat who is the first U.S. Hispanic Commissioner on the Federal Communications Commission (FCC), will deliver remarks Tuesday (12/12) at the inaugural installment of the Congressional Hispanic Caucus Institute (CHCI) Celebrating Latina Excellence Series.
A private investment firm known for its “Project Black” initiative has completed a strategic acquisition in which it now holds a 58.5% stake in My Code, a multicultural media and marketing services company with roots in the U.S. Hispanic market.
Socio-political polarization, the potential of generative AI, masculinity in crisis, “sportswashing”, and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024.
HispanicAd offers its annual report on key industry trends and honors the Top Marketing Executives with US Hispanic & Multicultural area. This report offers an depth analysis of the executives and their companies setting the standard of excellence for the US Hispanic Marketing industry.
HispanicAd offers its annual report on key Content usage strategies, along with the importance of using Data strategies to engage the Hispanic Consumer. Social Marketing strategies are reviewed for their performance value.