2022 HISPANIC TV PROGRAMMING REPORT: The Content Distribution Revolution

U.S. Latinos have long been trendsetters when it comes to entertainment and consumption habits. Yet, while the “Big Four” struggle to keep audience share, in Hispanic media there’s perhaps a trickle of migration. With our 2022 edition, the Hispanic TV Programming Report demonstrates that the NewFronts and Upfronts are equally important for understanding “TV” consumption of Spanish-speaking Americans. It’s a good sign that the market is healthier than ever, with more choices than ever before.

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‘Adios, Telemundo’: Salida de Silberwasser Confirmed

In a surprise announcement, NBCUniversal Telemundo Enterprises revealed that Hispanic media industry veteran Luis Silberwasser will be leaving the company on October 1. He’s served as Telemundo Networks President for four years, and his exit comes amid widely reported turmoil at Telemundo’s No. 1 competitor — Univision Communications. It also comes as Azteca América is gearing up for a massive relaunch.

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