AccuWeather is making a big play for Hispanic consumers by welcoming new additions to its team of broadcasters and journalists who know a little bit about el clima and prognósticos.
Karuska Matos-Horta and Marvin Gomez have joined the network as bilingual TV weather broadcasters from Puerto Rico and Guatemala, respectively, sharing real-time weather forecasts and updates to English- and Spanish-speaking viewers.
Jonathan Petramala, who joined the network as a bilingual weather news reporter, will produce innovative, unique stories from locations where severe weather is occurring, live in the field.
AccuWeather is a provider of forecasts for Spanish-language audiences of apps, web and mobile sites, newspapers, radio groups, and TV stations in the U.S. and Mexico and throughout South America.
“We seek out talented experts who can best reach our viewers and let them know that AccuWeather cares about how impactful the weather can be on their everyday lives, for a more personalized experience,” said John Dokes, General Manager of AccuWeather Network and AccuWeather Chief Marketing Officer. “Karuska, Marvin and Jonathan’s skills in forecast analysis and in-the-field weather reporting, in both television and digital platforms, will continue to elevate AccuWeather’s service to its viewers, keeping them safe and better prepared.”
Gomez and Matos-Horta joined the AccuWeather Network in January 2018.
Petramala came on board in February 2018.
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