Adam R Jacobson: Ready To Make 2013 Ring For Your Business
Learn how Adam R Jacobson Editorial Services and Research Consultancy can make you smarter and savvier with your Hispanic marketing and advertising efforts.
Uncategorized
Read More
A Case For A New Alternative: “Rock of the ’10s”
I cannot figure out how to program a Modern Music format for 12-34 year ols. Their is not enough product – or none at all – that could possibly lure them unless there is a heavy nostaglia movement going on.
‘Flying High’ – Mergers, Alliances Reshape Air Travel In Latin America
Latin America represents one of the hottest growth opportunities for airlines, as competition makes mergers and alliances the new name of the game. — A Latin Trade magazine article by Adam R Jacobson
What to Read from the Top 2010 Hispanic Online Marketing Reports
Since there are already too many 40+ page reports out there instructing marketers as to where the opportunities lie in engaging with Hispanic consumers, dk Web Consulting made it easy — our report is the year’s best.
The Miami Herald’s Business Monday: Spanish-Language TV Networks Thriving
Spanish-language television is growing. But what sort of growth can viewers and advertisers expect in a market like Miami? The March 22, 2010 edition of The Miami Herald’s Business Monday explored the topic in detail, with Glenn Garvin interviewing Adam Jacobson and other experts in the field.
Univision Radio/New York Solidifies Beisbol Relationships
The Yankees just signed a full 162-game deal with Univision’s Spanish news/talk WADO (1280) – moving them over from Univision-owned regional Mexican WQBU (92.7). Now Univision replaces the Yankees on “La Que Buena 92.7” with the Mets.
A Case For A New Alternative
Alternative must become a “21st Century Radio Format” and play nothing but 2000s and now. It must be more adventurous, embrace new music, and hark back to the days when radio was relevant because it connected with the audience. And, it should play currents in a meaningful rotation.
Jake Adams Gets A Tryout At WLYF/Miami
Adam R Jacobson, using the name “Jake Adams,” was on the air between 10am and 3pm on Lincoln Financial Media’s WLYF “101.5 Lite FM” in Miami on Sunday, September 17!
The Marketing Of Mark Sanchez
Soccer and baseball are commonly thought to be the sports with the broadest appeal to Hispanics. How popular is Sanchez in the Hispanic community, and can the Jets and the N.F.L. convert that into dollars?