Multicultural Marketing and Non-Profits: A Special Bond Focused On ROI

Houston-headquartered López Negrete Communications has created a dynamic relationship between itself and the Alzheimer’s Association. This involved a partnership with The Ad Council.  How agencies and nonprofits can better work together to share their respective stories with multicultural audiences, thus raising their fundraising goals, is a subject Alex López Negrete is proud to share.

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It’s Here: HISPANIC CMO Thought Leaders 2017

Hispanic Market Overview is proud to announce the Nov. 6, 2017 distribution of Hispanic CMO — Hispanic Thought Leaders 2017. This report, produced by The Adam R Jacobson Consultancy and Hispanic Market Overview, is distributed exclusively by HispanicCMO.com and HispanicAd, the multicultural marketing and advertising industry’s information leader. This year’s report features 10 outstanding individuals who have been honored as 2017 Hispanic Thought Leaders.

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