HMO In Focus: Hispanics Largely Prefer English-language Media
According to Experian Marketing Services, roughly 1 in 4 (26%) Hispanic adults mostly speak Spanish, while close to 1 in 5 (19%) Hispanic adults only speak Spanish. But when it…
from The Adam R Jacobson Multicultural Consultancy
According to Experian Marketing Services, roughly 1 in 4 (26%) Hispanic adults mostly speak Spanish, while close to 1 in 5 (19%) Hispanic adults only speak Spanish. But when it…
According to "Hispanic Print Overview 2014," produced by The Adam R Jacobson Editorial Services and Research Consultancy and released by EPMG, Hispanic print media is thriving--despite the continued decline of…
Hispanic Market Overview 2014, presented by Lopez Negrete Communications, is now available via download at no charge to all via HispanicAd.com. We thank the more than 3,000 industry professionals who…
Stacie de Armas, VP of community alliances, events and engagement, at Nielsen, discusses client concerns with respect to Hispanic media measurement, language weighting and language preference of Hispanic radio consumers,…