Hispanic Content Report Now Available For Download
The Hispanic Content Report from the Adam R Jacobson Consultancy is now available for download. It’s chock full of great interviews and insight. “With FAST channels and OTT driving television consumption and YouTube continuing to attract Latino eyeballs, these vehicles cannot be ignored by marketers seeking to grow their brand share among Hispanics today,” the report concludes. “At the same time, short shrift cannot be the result of a lack of creative on relevant Hispanic-focused broadcast and cable channels.”
