MRC Drops Bomb On Simmons: National Consumer Study Flawed
The Media Rating Council announced September 18 that it has withdrawn its accreditation of Simmons Market Research's National Consumer Study.…
from The Adam R Jacobson Multicultural Consultancy
The Media Rating Council announced September 18 that it has withdrawn its accreditation of Simmons Market Research's National Consumer Study.…
Tepid overall growth in U.S. advertising expenditures was seen in the second quarter of 2014. Yet Spanish-language television enjoyed a…