iHeart Plucks A Univision Radio Veteran With A ‘Tú’ Move
A 12 1/2 year Univision Radio veteran has accepted the role of Program Director for one of its biggest Spanish-language radio stations, joining Enrique Santos.
UPFRONT SEASON DIGITAL DOLLARS COULD JUMP BY NEARLY 50%
Some 82% of marketers expect to increase their digital spend as a percentage of their total advertising budget. Further, nearly 80% of marketers plan to increase their investment in analytics…
Moncada-led MLC To Rep ‘Chiquibaby’
MLC Media Services on July 1 will assume responsibilities for all on-air network sales and radio station affiliation of the nationally syndicated Spanish-language program “El Show de Chiquibaby” in the U.S.
Hispanic Market Overview 2018: Now Available For Free Download
The Adam R Jacobson Consultancy, in association with HispanicAd.com, is proud to announce the release of the annual Hispanic Market Overview state-of-the-industry report. The Hispanic marketing and advertising industry’s annual State…
Longtime Telemundo Exec Captures ‘Combate’ Title
A Mixed Martial Arts (MMA) sports and multimedia entertainment company finding success by targeting Hispanics has turned to a media industry veteran and former Telemundo executive to serve as its new…