ESPN Deportes Radio Returns To Bay Area At AM 910
As reported July 22 by Al Peterson’s NTS MediaOnline Today, KKSF-AM 910 in San Francisco has dropped its Talk lineup in favor of the syndicated ESPN Deportes Radio Spanish-language Sports network.
July 2016
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Spanish-language Digital Ticket Vendor Fantástico Set To Launch Inaugural Campaign
Fantástico, which rolled out in June by multicultural marketing and promotions firm Schramm Marketing Group, will be rolling out an extensive out-of-home and experiential marketing campaign in parts of New York City next week.
L.A. Rams New Español Flagship: ESPN Deportes Radio 1330
The L.A. Rams, who are returning to Los Angeles with the 2016-17 season after moving to St. Louis after the 1994-95 season, this afternoon announced that it has reached an exclusive rights agreement with Lotus Broadcasting’s KWKW-AM 1330 — the ESPN Deportes Radio affiliate serving Southern California.
P&G’s ‘Retro’ Move: A Canadian Translation For Mr. Clean
In a nod to its first creative effort, the Proctor & Gamble Co. brand is bringing back its original Mr. Clean jingle in both Spanish and English. However, the Spanish spot is a translation courtesy of Leo Burnett Canada.
Pulpo/ThinkNow: Nearly 3 In 4 Lower-Acculturated Hispanics Are Tablet Users
Some 72% of lower-acculturated Hispanics are tablet owners who use the device to go online and access apps, making them more likely than acculturated Hispanics to use this type of device to access the internet.