‘Premios Juventud’ – A Huge Youth Opportunity For Univision
"This is probably one of the premier events for an advertiser to get on board with,'' said Miami Hispanic media consultant Adam Jacobson.
from The Adam R Jacobson Multicultural Consultancy
"This is probably one of the premier events for an advertiser to get on board with,'' said Miami Hispanic media consultant Adam Jacobson.
The next 10 years will be difficult for “Hispanic” agencies who continue to ignore the future, a world where “general market” agencies will only get savvier when it comes to…
The 2010 Major League Baseball (MLB) season will be televised in Puerto Rico on the Island's leading broadcast station, WAPA Television, and the station's 24-hour dedicated sports channel, WAPA 2.
In a Versailles breakfast presentation today in the heart of Cuban Miami, Alma DDB president/COO Luis Miguel Messianu said that the communication of "aspirations, positive thoughts and optimism" by U.S.…
Soccer and baseball are commonly thought to be the sports with the broadest appeal to Hispanics. How popular is Sanchez in the Hispanic community, and can the Jets and the…
The Los Angeles Business Journal's Joel Russell interviewed Jacobson to discuss the departure of Renan Almendarez Coello from Los Angeles radio.
Is Sirius XM the "8-Track" of the 2000s? Thanks to online streaming initiatives and widespread availability, Jacobson now considers Sirius XM "the CD player of the 2010s."