from The Adam R Jacobson Multicultural Consultancy
MegaTV, the Spanish Broadcasting System-owned broadcast TV network, on July 20 brings a big change to its prime-time lineup as respected journalist Ismael Cala will debut a new show, simply titled “CALA,” in the time slot that has been offering various programming since Jaime Bayly shifted to 9pm at the start of the year.
The U.S. Hispanic population reached a record 60.6 million in 2019, up 930,000 over the previous year and up from 50.7 million in 2010. That’s according to newly released U.S. Census Bureau population estimates examined in depth by Pew Research Center. But, over the past decade, population growth among Hispanics has slowed as the annual number of births to…
Some 25% of U.S. Latinos age 18+ have listened to a podcast in the last month, and 45% of U.S. Latinos age 18+ have ever listened to a podcast.
That’s according to the just-released The Latino Podcast Listener Report from Edison Research.
The study also shows increases in podcast listening for over half of U.S. Latinos age 18+ since the outbreak of COVID-19.
EstrellaTV has taken another move further away from its Liberman family roots by debuting Chisme En Vivo, a one-hour entertainment news magazine show that will headline its afternoon programming lineup leading into prime-time.
NBCUniversal Telemundo Enterprises has named Karen Barroeta as EVP of Production and Development at Telemundo Global Studios, starting July 6. It’s a newly created role that sees Barroeta lead the development strategy of the Studios, along with the management and execution of long-form scripted productions across all platforms. Barroeta will also oversee the alternative content team and identify…
Univision Communications has unveiled all of the highlights of the event with its official unveiling of the Hispanic-focused media company’s 2020-2021 programming lineup. Sports, news and entertainment are the highlights of what the company is touting is its “proven insights-based programming strategy.” The new content slate was slated to be presented to advertisers during a…
From the HMO Newswire. This item has not been edited by Hispanic Market Overview. NGL Collective has announced the launch of Hispanicize #UnidosTogether Virtual Summit, the largest virtual gathering of Latinx influencers, content creators, entrepreneurs and media and entertainment innovators grounded by NGL’s #UnidosTogether initiative aimed at being a force for good in the Latinx community. Led…
The definitive guide for multicultural marketers and advertising professionals on where Hispanic television stands for the 2020-2021 Upfront season has arrived. The 2020 HISPANIC TV UPFRONT REPORT is now available, exclusively through HispanicMarketOverview.com and HispanicAd.com.
According to HispanicAd, Schramm Marketing Group partner Rafael Eli has passed away. His death is attributed to the COVID-19 virus. Eli started his career at AT&T and has had a rich career in broadcasting and marketing.
For decades, the Univision brand has served as the definitive hub of Spanish-language visual content and, since the 2000s, audio programming via AM and FM radio stations now an integral part of the company’s Uforia arm. In Latin America, Univision was hardly known. That’s about to change.
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